Tag Archives: research

Vale Confoederatio Helvetica

Vale Confoederatio Helvetica

Bye bye Switzerland. It’s time to challenge my comfort zone. Off to China. Three weeks on the road and (mostly) off the grid. Backpack & camera gear ready. Let’s go. As usually with a rough plan at hand and the willingness to throw everything over … Read More

Regensburg Greener

Greener III

The extent to which you are different from the others. Behavior. Needs. Purpose. The reason why we need more design research(ers). Market research identifies and acts upon optimal market and consumer leverage points to achieve success. Its definition of success is not absolute, though metrics … Read More

Zurich Wayfinding Signaletik

Wayfinding/Signage

An interesting presentation by Jimmy Schmid: wayfinding and signage. I always wondered who is responsible for this kind of stuff. Now I know. Actually, you can study that subject. It’s another one of those in-between disciplines. That feels somehow familiar to me. In the next … Read More