Post hoc labelling or annotating any kind of interaction design is the ultimate confession that you or your organization: over- or underestimated the target audience – or even worse, didn’t know about them at all. didn’t care about good interaction design: eg. prioritizing business considerations … Read More →
Tag Archives: fail
A broken process flow worked…around.
… bad luck. For example when you launch a massive marketing campaign, touting your network to be the best and at the very same day you have to face a massive network break down. Bad luck, indeed. Let’s keep calm and carry on.
… it’s broken. Period. Other familiar examples: Doors and doorknobs labeled with “push” or “pull”. The bottom line is that you should design with affordances in mind. No excuse!
The mysteries of package design. It is impossible to read the instructions on the back of the bottle, without constantly turning it around. Bad packaging design + information overload = unsatisfied customer.