Tag Archives: design synthesis

China Brick Wall

Process, People, Politics, Projects & Places

Change happens. I recently had the chance to speak at Helsana about Process, People, Politics, Projects & Places. These are interesting times. The customer experience lingo is on the rise in a myriad of industries. Practice what you preach and keep shipping! Kudos to Daniel … Read More

Synthesis and Sensemaking

Synthesis. Sensemaking.

The picture above shows the most important slide I created in the last 10 months: a rough outline of my synthesis and sensemaking process. The act of transforming raw data from research into design strategies and design solutions still remains a mystery for most researchers, … Read More

Cafayate Getting from here to there

Getting From Here to There

I recently gave a presentation on the role of Design Synthesis during (innovation) projects titled ‘Getting from here to there’. Thanks to @hal1974 for inviting me to the Customer Experience Xchange and for hosting the session. ┬íMuchas gracias! to the audience for the lively discussion.

Munich IDEO IxDA meeting Post-its Patterns Preservation 3

Synthesis Synthesized

Despite silly season we had a great time during my workshop on design research synthesis at the IxDA Munich meeting. We worked in three mixed groups and we tried to visualize the synthesis process, including input/output, activities, methods and tools used, stakeholders involved, ways of … Read More