A personalized receipt I received 2’362m above sea level in the Niesen Restaurant. What is the intention of personalized communication before, during or after transactions? What if we factor in the perceived importance of the transaction for the buyer/seller and the social context in which … Read More →
Monthly Archives: September 2011
Synthesis. Sensemaking.
The picture above shows the most important slide I created in the last 10 months: a rough outline of my synthesis and sensemaking process. The act of transforming raw data from research into design strategies and design solutions still remains a mystery for most researchers, … Read More →







Vale Confoederatio Helvetica
Bye bye Switzerland. It’s time to challenge my comfort zone. Off to China. Three weeks on the road and (mostly) off the grid. Backpack & camera gear ready. Let’s go. As usually with a rough plan at hand and the willingness to throw everything over … Read More →