Settling down in a beautifully restored hostel (‘Dominica’) before gearing up for a day in the streets of Santiago de Chile. If you want to feel the heartbeat of a city leave the guidebook at home and try to get lost intentionally. Does it feel … Read More →
Monthly Archives: April 2011
Culture. Probed.
We recently experimented with cultural probes to document customer experience journeys. With a cultural probe you basically outsource the data collection process to the subjects you study. It’s a form of introspective research where you provide the means to conduct the research to the participants … Read More →
Bundling 101
Different bundles in different markets in different countries. What makes a bundle a good bundle? A successful bundle? From the business perspective? From the user’s perspective? It’s a fine line, indeed.
Getting From Here to There
I recently gave a presentation on the role of Design Synthesis during (innovation) projects titled ‘Getting from here to there’. Thanks to @hal1974 for inviting me to the Customer Experience Xchange and for hosting the session. ¡Muchas gracias! to the audience for the lively discussion.
Compact Camera Posture II
Samsung took the time to decode the experience of taking a picture of yourself. Their answer? Dual LCDs.







Out There.
Not in here. The street: office and source of inspiration for the rest of us. A convergence of people, places and (increasingly also) technology. On the road again for the next couple of days. Time off the grid. See you on the other side.